Seattle Bouldering Project
U District
opening identity
Located in a historic bank, U District was the fourth Bouldering Project gym to open in the Seattle Market. The project included developing an opening identity along with an environmental graphic and wayfinding system for the three-story space.
back to the roots
Bouldering Project was founded in Seattle, and now with the opening of it’s fourth gym, we wanted to draw on the legacy that “SBP” had established throughout the last decade. We anchored the opening materials in a hand-made texture inspired by the marble found inside the historic building.
The color palette was developed in tandem with our interior space with nods to the iconic BP climbing wall color. This allowed us to begin building a sense of the space before it was open.
Photo: Laura Schneider
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.